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Building an industry-leading business: my advice for start-ups

We caught up with Catherine Hughes-Hobbs, founder of dermal-filler services and training company, Lipology, on her advice for start-ups – seven years after starting up the company. “I started Lipology as there were too many organisations making short cuts to safe dermal-filler qualifications and delivering unsafe training – as a medical professional, I wanted to […]

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How to stop your marketing campaigns going off the rails

The best way to keep a marketing campaign on the right track – and show how much return on investment your marketing journey is generating- is by tracking metrics and learning from them. So, all aboard for the ATTAIN whistle-stop tour of how a data management platform and revenue tracking module can stop your campaigns […]

Style Over Substance

Style over substance: why websites fail

Too many times, the ATTAIN digital team have come across the same pitfall faced by small businesses: choosing a stylish website that, behind the shiny façade, fails to meet the needs of customers or truly reflect the business’s brand values. Many small businesses share concerns about the affordability of a design solution that truly balances […]

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