Bioglitter® is an eco-friendly alternative to traditional plastic based glitter and has been developed to tackle the part of microplastic pollution created by glitter. Completely unique, Bioglitter®, biodegradable glitter, uses plant derived material as it’s basis rather than polyester and is the only glitter available on the market which is now PROVEN to biodegrade into harmless substances in the natural environment.
Produced by Ronald Britton, whom we’ve worked with on several occasions in the past, they asked us to produce two websites – a consumer lead website to educate users about not only the products but the ethos and conception of Bioglitter®. Also, a trade lead website that has more detailed information about the products, ranges and technical information for each of the potential applications of Bioglitter®.
For the consumer website, we created a single page website that had room for growth and additions as the information grew, including animated infographics to visualise the process and statistics behind the product. The site is fully responsive and editable via a WordPress content management system, allowing the client to keep the site up-to-date with all the latest news and product information.
For the trade website, we created a multi-site that catered for each of the current applications of Bioglitter® – Cosmetic, Decorative and Craft. Each sub site contains relevant information, both product and application based, catered to the applicable sector.
Both sites have been well received and have played an integral part of the overall PR and marketing strategy. Bioglitter® continues to grow in both popularity and product range, we’re excited to see what the future holds.