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Your Payroll

Start-up spotlight: how to shake up your sector

We caught up with Simon Sanderson, co-founder of YourPayroll, on his advice for fellow start-ups following the successful launch of his payroll solutions company in November.

“Having worked in the industry since 2001, I felt there was a real need to shake up the sector. I have thought for a while that the sector was becoming complacent with many payroll companies simply going through the motions without thinking about the value – or importance- their role has for their clients.

“This has been brought into focus by the pandemic, with both contractors and businesses facing levels of uncertainty they may not have ever experienced before.

“The companies in the sector aren’t particularly proactive in terms of branding and marketing, either. We chose to partner with ATTAIN so that we could establish ourselves with a fresh, professional brand that sets out our ambitious intentions from day one.

“It was great to work with an agency that shares our approach to teamwork, too. Your Payroll’s approach is based on establishing working partnerships with clients rather than the traditional supplier-customer partnership that is commonplace in our industry – so everyone has one less thing to worry about and can focus on their day jobs.

“ATTAIN work in a very similar way – they understand your business as if it were their own.”

As well as supporting YourPayroll with their brand launch, the ATTAIN team are supporting their ongoing digital marketing activity, including promoting a series of free virtual workshops to prepare people for the incoming IR35 tax reforms that will take effect in April 2021.

To sign up to an IR35 Insights workshop, visit yourpayroll.uk

It was great to work with an agency that shares our approach to teamwork, too. Your Payroll’s approach is based on establishing working partnerships with clients rather than the traditional supplier-customer partnership that is commonplace in our industry - so everyone has one less thing to worry about and can focus on their day jobs.

ATTAIN work in a very similar way - they understand your business as if it were their own.

Simon Sanderson, Director

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