Data

We believe ATTAIN understands your data like no other system.

Data is the most valuable asset your business has, yet most businesses fail to realise the potential of the data they hold at their fingertips. Having your data stored in multiple locations, such as between databases and spreadsheets, can prove problematic by making it difficult to co-ordinate a single view of your individual customers. Failing to fully understand your customer can result in untargeted communications which yields little, or no rewards.

ATTAIN's intelligent data systems allow you to capture and integrate your data into one location. From this location you can segment your data into groups allowing you to target specific customers more effectively. Creating an easy to access Single Customer View, ATTAIN helps you to understand your customers' habits, preferences and behaviour. Armed with a greater understanding of your customers, you can then make your communications more relevant, which in turn will result in developing stronger, longer lasting relationships with your customers.

Contact our sales team for more information on the ATTAIN system.

FEATURES	BENEFITS
Capture and integrate your data from all customer touchpoints both inward or outward	Brings your data together into one location to create a Single Customer View
Segment Data	You can easily create specific customer groups for targeted communications
Single Customer View	Understand more about your individual customers; their purchasing behavior, communication preferences and habits
Reporting	Learn more about your communications and your customers

Capturing

Most businesses hold a wealth of information about their customers, but often it’s stored in multiple locations, meaning that it is often fragmented and duplicated across the various sources. ATTAIN captures all of your customer data from a variety of areas. Whether it’s captured online, through your accounting system, or even in-store, ATTAIN captures all of your data into one easily accessible location.

Integration

Once your data has been integrated into ATTAIN, intelligent data processes will de-duplicate the information to create a unique contact database. The information available will report on unique customers' purchasing transactions, information requests, invoice and statement information and even responsiveness to outbound communications; presenting you with a single customer view of each and every customer.

Segmentation

We all know that different customers respond to different forms of communication. Everyone’s different, so wouldn’t it be great if you could group these customer types together? ATTAIN allows you to do just that. You can segment your customer information into specific groups so that you can target your communications more effectively.

Reporting

Sending outbound customer communication is all well and good. But it’s in learning how your customers have interacted with your communication, that you learn more about them. ATTAIN monitors every communication against each individual customer, recording and reporting on how each recipient interacted with your messages. All of the information is captured by ATTAIN and fed back to produce a single customer view for every customer, meaning you can learn more about them and improve how you engage with them.